How Kinesis Spends Our Marketing Dollars
It can be difficult to define a marketing budget, but it helps to look at how peers are allocating resources. We decided to start with ourselves.
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I think your customers are a great place to start, in terms of an assessment of the brand, versus getting in a closet and deciding it’s great or terrible.
Co-Founder and CEO at Kinesis
In this episode, Shawn Busse, Jay Goltz, and Karen Clark Cole discuss the sale of 21 Hats and what it could mean for the small business community. They also discuss the importance of customer experience in bringing new ideas to light.
21 Hats is an online community for business owners and entrepreneurs looking to compare notes, share wins and losses, and learn from one another.
Hosted by Loren Feldman, the 21 Hats Podcast spotlights seven entrepreneurs as they navigate the challenges of building and maintaining a successful business amidst the backdrop of a pandemic. The weekly roundtable covers topics spanning sales and profitability to recruiting and retention, featuring candid insights from established business owners.
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