You own a business, run a business, lead a business, or work in a business. That means that you hear a lot about money. The pressure is constantly on us all for more sales, more revenue, more profit, more production. We’re all obsessed with money. Money helps our business grow. And that’s all well and good. […]

All too often, we look to others to change, to fix, to improve, to adjust, to elevate their game, to help us. We wait, we hope, and we often feel stressed and frustrated because it just ain’t happening. What if – starting today – you stopped waiting for others and simply asked yourself, “What can […]

Your Remarkable Selling Point is a focal point that defines your company’s unique position in the marketplace. It’s a competitive stake in the ground. Learn more.

Here’s a simple marketing strategy: recognize your people for their efforts. Say “Great job!” or “Well done!” or “Nice work” or “Thank you!” to your employees when they do a good job, when they demonstrate mastery of a skill, when they try something new, when they mentor someone else, when they show up early to work, when […]

As a leader, is your entire workday spent doing things that are the highest and best use of your time? Are you continuously focused on the activities that bring the best ROI? To help your business become more profitable, get in the habit of asking yourself two questions: “Is what I’m doing right now the highest […]

Recently, I was reading a 2014 Deloitte study of organizations with a highly-engaged workforce. And I was struck by a story they told. It is an incredible showcase for the power of an organization’s purpose (what Simon Sinek calls your Why). In the study, researchers found that companies with highly-engaged employees emphasize a core purpose that does not […]

As a Content Strategist, Sierra spearheads copywriting efforts, brand messaging, and website content for clients in collaboration with our strategic team.

We’re proud to be a PBJ Top 100 Fastest Growing Company yet again.

When performance drops, most business leaders ask “what should we do?” Discover the much more relevant – and important – question you should consider first.

Engaged, motivated employees drastically boost profitability, improve team performance, deliver top-notch customer service, and uphold your company’s brand.