The Sell-Do Trap and How to Escape It
The “Sell-Do” trap describes businesses where the owners are responsible for both selling and delivering the work (they “sell” the work, then “do” the work).
Big Thinker Simon Sinek has a great presentation on the power of "Why." If you're business owner or executive, take some time to work "on" your business and watch this video. You won't be disappointed.
Understanding your Why is one of foundations that we emphasize in our work with business leaders. Click here to learn more about the Kinesis approach to marketing and business consulting.
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