The Spark: When others batten down hatches, hoist up the sails
For G4 Kegs, the spark was becoming a new kind of industry leader — one that prioritized meaningful partnerships in a time when the brewing industry was aflame.
With two decades of strategic marketing and business experience, Alanna helps our clients identify where they want the business to grow, and then implement the strategy to get them there. She believes brand is the heartbeat of an organization and is passionate about connecting the dots between details and the big picture. For her, the most satisfying part of the work is the opportunity and trust to open a conversation with a client and the process of getting there together.
For G4 Kegs, the spark was becoming a new kind of industry leader — one that prioritized meaningful partnerships in a time when the brewing industry was aflame.
Companies that invest in their people and culture have higher employee engagement. The results are increased profitability and better performance.